GOOD FOR THE ENVIRONMENT, GOOD FOR YOUR WALLET

Is cost an important factor for you when choosing which fish to purchase? A majority of people surveyed in the UAE said that cost played a big role in their choice of fish.

Did you know that the sustainably fished 'green' species are, on average, just one quarter the price of overexploited 'red' fish? One kilogram of Hamour can cost between AED 30 and 55 at the fish market, whereas the same weight of Naiser or Ebzimi costs less than AED 10!

Our recommended sustainable fish are just as delicious, and can help you save money. Try them today in your recipes.


Red Green Orange Fish

EWS-WWF is a national leading environmental NGO. EWS-WWF works at the federal level to conserve biodiversity and promote sustainable living through education and conservation initiatives.

The Choose Wisely campaign is endorsed by the Ministry of Environment and Water of the United Arab Emirates